Vivek Mittal
Why Developer Tools Are the First Agent-Native Market
Your docs, tokens, and APIs were already machine-readable. That is why agents showed up on your product first, and what it changes for your team.
Vivek Mittal
From SEO to Agent Discoverability: How Software Gets Chosen Now
Ranking wins a human click. Agent discoverability is whether a tool can be understood and invoked. Visibility is not the same as being choosable.
Vivek Mittal
The Rise of Agent-Led Growth: What Every GTM Leader Needs to Know Now
Agent-led growth is a GTM motion: software, not a person, now does discovery, evaluation, and the first transaction. What changed is who does the work.
Vivek Mittal
Agents Don't Need Fewer Clicks. They Need Less Ambiguity.
A long, explicit path beats one vague sentence. Fewer clicks is a human UX goal. Ambiguity is what stops an agent.
Vivek Mittal
GrowthOS and the Infrastructure Layer Beneath the Agent Economy
Visible agent activity sits on hidden rails: docs, auth, APIs, and MCP. The cutaway is what existing analytics never reconstructs.
Vivek Mittal
AI Agents Fail Silently and Most Businesses Never Find Out
Dashboards can look healthy while an agent abandons the job. Here's what silent failure looks like when logs stay green.
Vivek Mittal
Human Analytics Was Never Built for What's Coming
Sessions, pageviews, and users assume a person in a browser. Agent Task Completion Rate measures whether the job finished.
Vivek Mittal
The Agent Funnel: How AI Moves From Discovery to Task Completion in 2026
Agents don't browse. They discover, evaluate, and complete a job—or they break at one of those stages and pick someone else.
Vivek Mittal
Why Website Traffic No Longer Tells the Full Demand Story
Sessions can fall while real demand moves to zero-click answers, agents, and APIs. Traffic is a slice, not the market.
Vivek Mittal
What Is Agent Experience and Why Does It Matter Now
Agent experience is whether an AI agent can finish a job on your public surfaces. It is not chatbot tone, and it is not bot blocking.
Vivek Mittal
Your Next Customer May Never Visit Your Homepage
The homepage can be sharp and still miss the sale. The buyer’s agent already compared you in the docs and picked a vendor.
Vivek Mittal
Software Has a New Class of User: The AI Agent
Software was built for a person with a screen. Agents already read your docs and call your APIs without ever becoming that person.
Vivek Mittal